Current:Home > reviewsHidden Valley and Burt's Bees made ranch-flavored lip balm, and it's already sold out -Nova Finance Academy
Hidden Valley and Burt's Bees made ranch-flavored lip balm, and it's already sold out
View
Date:2025-04-13 12:16:10
What started off as an April Fools' Day prank between Burt's Bees and Hidden Valley Ranch has become a reality.
The companies' ranch-flavored lip balm aims to "bring the craveable flavors of a basket of wings to your favorite lip balm" — and it's already sold out.
In April 2022, both brands posted to Instagram to advertise a lip balm product with a ranch dressing flavor. While it was later revealed to be a prank, the positive reception compelled the companies to reconsider the idea.
View this post on InstagramA post shared by Burt's Bees (@burtsbees)
"Fans responded so enthusiastically," said Mariah Eckhardt, general manager at Burt's Bees, adding that the "delightfully unexpected union comes just in time for dry lip season and game day."
The $11.99 product is advertised as "(very) limited edition" and comes in a 4-pack of lip balms teeming with flavor. The set includes not only the classic Hidden Valley Original Ranch, but also Buffalo Sauce, Crunchy Celery, and Fresh Carrot.
"We are officially in wing eating season, which feels right at home for Hidden Valley Ranch," said C.C. Ciafone, director of marketing at Hidden Valley Ranch.
The collaboration comes as we "inch closer to the biggest wing consumption day of the year," Ciafone said, referring to the upcoming Super Bowl, which will take place on Feb. 11, adding that "we are looking forward to teaming up with Burt's Bees for this never-been-done-before collab - and our first foray into the beauty category!"
A bolded caveat from Burt's Bees reiterates that the product is "NOT FOR CONSUMPTION. Obviously."
- In:
- April Fools' Day
C Mandler is a social media producer and trending topics writer for CBS News, focusing on American politics and LGBTQ+ issues.
veryGood! (29)
Related
- McKinsey to pay $650 million after advising opioid maker on how to 'turbocharge' sales
- US defense secretary makes unannounced visit to USS Gerald R Ford aircraft carrier defending Israel
- More than 2.5 million Honda and Acura vehicles are recalled for a fuel pump defect
- Spain’s leader lauds mended relations with Catalonia. Separatists say it’s time to vote on secession
- Backstage at New York's Jingle Ball with Jimmy Fallon, 'Queer Eye' and Meghan Trainor
- More US auto buyers are turning to hybrids as sales of electric vehicles slow
- Canada announces temporary visas for people in Gaza with Canadian relatives
- Faith groups say more foster families are needed to care for the children coming to the US alone
- What do we know about the mysterious drones reported flying over New Jersey?
- Paul Finebaum calls Michigan football's Jim Harbaugh a 'dinosaur in a changing world'
Ranking
- Google unveils a quantum chip. Could it help unlock the universe's deepest secrets?
- Ex-NBA player allegedly admitted to fatally strangling woman in Las Vegas, court documents show
- NFL Week 16 picks: Do Rams or Saints win key Thursday night matchup for playoff positioning?
- Who won 'Survivor'? What to know about the $1 million winner of Season 45
- Questlove charts 50 years of SNL musical hits (and misses)
- 'The Bachelor' Season 28 cast is here: Meet 32 contestants vying for Joey Graziadei's heart
- Kevin McAllister's uncle's NYC townhouse from 'Home Alone 2' listed for $6.7 million
- EU court: FIFA and UEFA defy competition law by blocking Super League
Recommendation
Behind on your annual reading goal? Books under 200 pages to read before 2024 ends
Ohio gives historical status to building that once housed internet service pioneer CompuServe
Oklahoma judge rules Glynn Simmons, man who wrongfully spent nearly 50 years in prison for murder, is innocent
Texas sheriff on enforcing SB4 immigration law: It's going to be impossible
All That You Wanted to Know About She’s All That
'Anyone But You': Glen Powell calls Sydney Sweeney the 'Miss Congeniality of Australia'
Kevin McAllister's uncle's NYC townhouse from 'Home Alone 2' listed for $6.7 million
Carson Briere, fellow ex-Mercyhurst athlete get probation in wheelchair incident